JC REDESIGN, CO. is a full service Interior Design + Home Staging business. We service local agents, builders, investors and homeowners that are looking to reinvent their current home or professionally market their property in order to sell on the market for the best and highest price possible. .
Home Staging is a marketing tool, used to attract a Buyer to a property and enhance their viewing experience while on the search for what feels like the perfect home.
People buy aspirationally.
"Staging is preparing a home for sale so the Buyer can mentally move in"
- Barbara Schwarz
Home is a feeling.
The first impression occurs at a subconscious level before your brain has time to evaluate the space at a cognitive level. It is felt, not thought. How a Buyer feels when viewing a property should reflect their highest living potential.
In most cases, this can be difficult to achieve if Buyers have to look past items in the home from the current owner's life. It can also be challenging if a Buyer has little to no experience by walking through an empty house.
Home Staging addresses the areas and layers within a home that work with the psychology of how a Buyer perceives a space. Home Staging, done properly, will elicit emotions from Buyers that help connect them to a property and inspires them to make an offer.
How Staging Works...
Buyers home search starts online
Nearly 95% of visited listings are first seen online. This is where your property is first advertised and first impressions are made.
Showcase Photos
Attractive photographs are essential. They serve as an online invitation to preview your home. Staged homes photograph beautifully and standout from other properties, landing on the "must see!" list.
Increase showings
The more activity out of the gate means a greater chance of getting offers early and avoiding price reductions and fielding low-ball offers
Benefits of Staging...
Field multiple Offers
Staging drives interest and creates a demand. Staged homes often see multiple offers. Should a deal fall-though, you have a pool of eager interested parties in line.
5-25% increase of dollar value offer
Buyers offer an average of anywhere between 5-25% more for Staged homes than unstaged homes.
Reduced repairs requests
Buyers report they are more willing to overlook flaws and make fewer concessions from the Seller on Staged homes.
Reduced Carrying Costs
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Mortgage
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Taxes
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Insurance
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HOA
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Energy Costs
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Lawn Maintenance
300% Return On Investment
Sellers report an average of 300% or more for return on the staging investment. It's a tax write-off investment that more than pays for itself.